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Beverages Stock Play - BUY Recommendation

Market Summary:

The major indices are all trading lower following a choppy but active morning session on Wall Street as tech-related stocks remained under pressure following yesterday's broad-based dip. Software giant Adobe (ADBE) turned sharply lower after the company reported solid earnings yesterday afternoon as Adobe’s guidance was worse than analyst expectations, which weighed heavily on the whole tech sector this morning. Cyclical stocks and small-caps, on the other hand, have been showing relative strength in early trading, with global equities holding up well too overnight, suggesting that this week’s slight pullback in risk assets could soon end. 



Beverages Stock Play
Beverages Stock Play!

Beverages Stock (Buy Recommendation):

It develops, processes, markets, distributes, and sells functional energy drinks and liquid supplements in the United States, Canadian, European, Middle Eastern, Asia-Pacific, and internationally. With a broad distribution network, the company has established a strong presence in the non-alcoholic beverage sector. Founded in 2004 and headquartered in Boca Raton, Florida, it has been innovating with products designed to support an active lifestyle.


Financial Snapshot

  • Revenue of $347.4 million in Q4 2023, reflecting a strong market presence.

  • Net income of $50.1 million in Q4 2023, showcasing profitability and growth.

  • Robust cash and cash equivalents of $755.9 million as of Q4 2023, indicating solid liquidity.


Products Summary

  • Functional energy drinks under CELSIUS Originals and CELSIUS HEAT brands.

  • BCAA+ENERGY drinks for muscle recovery and On-The-Go powdered packets.

  • Non-carbonated energy drinks in various flavors, including a sweetened line.


Why we like it now?

  • It could continue to gain market share in America in the short term and overseas in the longer term.

  • Expanding product lines and flavors to cater to diverse consumer preferences.

  • Strategic distribution partnerships to enhance market penetration globally.

  • Investing in marketing and brand awareness to fuel consumer demand.

  • Its high revenue growth, double-digit net profit margins, and penetration into international markets make it a lucrative investment to consider.

Risk Meter:

Allocation Guidelines:

  • We don't recommend over investing in any stock. Consider starting with a small amount, say 2-3% of your portfolio's overall value, and add a little at a time.

  • You could invest as low as $200-$500 on a pick, and even buy just 1 or 2 shares, if you are new to investing, low on cash or just prefer going slow.

  • For best results, have an intention to hold your position for at least 2 - 3 years in general. However, you can always lock profits sooner if you prefer as every investor has a unique portfolio and different goals.

  • Consider investing in our multiple stock picks (the more the better).

  • The most successful members look to mirror our portfolio as much as possible.

  • Besides the new stock pick, you may also consider diversifying amongst some of the earlier picks from our market crushing portfolio.

  • Be patient and don't allow daily market swings to unnerve you. Remember, we have a pristine track record over last 10 years, so Buzz with confidence and patience.


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